Entries by Main_User_3

The Spotlight Effect

Negotiating the media training maze can be almost as daunting as facing the media. One of the keys is to hone the precise skills you’re most likely to need. Story by Brian Johnson Click to read the full article:    

Sports Confidential: Semi Radradra working with Logie winner Rachel Friend to help him deal with media attention

As published: March 25, 2016 10:05am Rebecca Wilson, Christian Nicolussi, Dean Ritchie – The Daily Telegraph Click to view article LOGIE winner Rachel Friend has emerged as the surprise person working behind the scenes to help Eels cult hero Semi Radradra adjust to life in front of the camera. Radradra broke Parramatta’s try-scoring record last […]

Media training: live radio

There’s nothing like a fiery debate on talk back radio – especially when the interviewee gets hot under the collar. For the host, in this case, Neil Mitchell, its the kind of heated, sensationalist discussion that gets the phone lines jammed with passionate callers all desperate to contribute their own views.  Its talk back gold […]

Media Training: Sales owns interview, not the PM

After appearing on last night’s 7:30 program, Prime Minister Malcolm Turnbull would have been hoping for today’s headlines to signify the billion dollar innovation package he launched alongside Minister for Innovation, Christopher Pine. However, the headlines today tell a different story: I ask the questions on this program… Leigh Sales reinforced during their 15minute interview. […]

A personal crusade: giving the terminally ill choice at the end of life

This is a very personal story about my Mum who passed away a month ago. The story was published in the Daily Telegraph on November 15. I have had an overwhelming response to the article – it has resonated with so many people. My story is certainly not unique but that’s my point. http://www.dailytelegraph.com.au/news/opinion/rachel-friend-having-a-choice-about-how-and-when-my-mum-died-would-have-provided-her-with-comfort-and-peace/news-story/e0cfc51b9891a8ca91cd5464230cbfaa#load-story-comments   […]

Nat Fyfe: Brownlow Medal Winner and A Grade Communicator

Nat Fyfe deserves a second medal for a speech that was humble, self deprecating, warm, funny and eloquent all at the same time!  A great role model for his young fans (my 12 year old son included). It’s so refreshing to see a sports man who can communicate as well as he can play! http://www.news.com.au/sport/afl/brownlow-2015-video-nat-fyfe-delivers-hilarious-acceptance-speech-with-bruce-mcavaney/story-fndv7pj3-1227548462603  

Media training: Malcolm Turnbull unsuccessfully tries to dodge questions about Bronwyn Bishop

Our Federal Communications Minister, Malcolm Turnbull is an experienced media operator having been interviewed by journalists hundreds of times.  Listen to his interview this morning with Michael Brissenden from ABC Radio’s AM program.  Mr Turnbull attempts to take control of the interview and dodge questions about the resignation of Bronwyn Bishop – it’s a verbal […]