Media training: When you’re unprepared you’ll end up uncovered.

In another media training “what not to do” example, this week Labor MP Emma Husar, got caught out by a cameraman after contradicting herself during a media interview about news polls.

When you watch the interview you wonder, what was the point of her media address?  What was she planning to achieve?  This is a big reminder about planning your messages no matter how simple they might seem.  What should have been a concise statement became a tangled mess of contradictions.

Ms Husar strangely engages in a conversation with the cameraman. After asking what he was laughing at, the new Labour MP clearly wasn’t ready for his reply and abruptly ends the door stop press call.

Here’s is the link to the interview.  Let me know what you think.

http://www.9news.com.au/national/2016/11/08/17/40/new-labor-mp-calls-out-reporter-during-press-conference

 

 

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